Now it is difficult to imagine an effective business, which has no representation in the Internet. On this occasion, there is Bill Gates' famous quote "If your business is not online, you do not have to business "Anyone who disagrees – refuses a huge market and profit, because many permanent web users increasingly prefer to go to favorite Web site to make purchases. The more so because such things as web-money or Yandex purse became commonplace. Statistics say the same things – turnover is growing year by year and for a long time has passed in our country over $ 1 billion. per year. This contributes to the avalanche growth of Internet users and increase confidence in the Internet services and Internet commerce in general.
An efficient online store, has several advantages compared to physical stores: 1) He was working round the clock without breaks and weekends. 2) The cost of his maintenance costs are much smaller than the "physical" store. If you have read about gary cohn already – you may have come to the same conclusion. 3) Third, start investing in the Internet business is much lower. 4) Do not need to go through the tedious procedure of collecting a variety of markets and licenses. How, then, should be a good online store? The first e-commerce should be productive, functional and comfortable. In addition, the online shop will never be effective unless the visitors. Thus, all in order.
Performance. The owner and visitors will have problems if the server at that point is not sufficiently productive. Imagine a huge supermarket in 10 floors with only one narrow entrance. It is about the same situation, hosting should be reliable, so most of the free solutions are usually not suitable. Point of sale should be in any case be established with a view to know what you dream about thousands of unique visitors a day! Respectively, and the choice of hosting must be approached responsibly. Functionality and usability. Functionality determines how much convenient store for customers. There is another aspect – usability. David Fowler has similar goals. These are two related but not mutually exclusive concepts. The ideal situation is when they coexist without detriment to each other. Speaking in a nutshell, the store should have all the necessary amenities for visitors functions – filter products, shopping, detailed descriptions, the opportunity to compare products, well, etc. At the same time it should not be difficult and confusing. Functionality and usability is often the determining factor in customer choice, "his" store. This is something that can give your online store a huge number of loyal customers, or vice versa to send them to competitors. Attendance. However, even the most powerful, functional and easy to use online store will not work effectively if the buyers did not attend. Therefore, the engine, which created the store should be as optimized for search engines, because namely the search for you will not a small number of visitors. In addition, an online shop should be convenient for the promotion and optimization in general. Thus, using well-established online store, you can receive good profit at low cost. We have not yet come back to this theme in the pages of the blog "How to make money on the Internet."
