Newsletter software as a white label solution for 418 Sparkassen in Oederan, use 17 October 2013 mailingwork, professional email marketing specialist, prevails in the pitch against well-known provider in the industry and work with the Sparkassen financial portal GmbH. As the Internet service provider of the Sparkassen – Finanzgruppe provides professional mailingwork software the nationwide total 418 savings banks. Via an integrated global content management system (GRS), all local institutions on templates, images, or even complete newsletter can access and create individual mailings without much effort. In addition to the respective Institute information includes logos, mastheads or contact data automatically integrated into the newsletter templates. The aim of cooperation is to offer a complete solution for modern email marketing and to standardize work processes more efficient. Maximum independence and flexibility with mailingwork we have found a partner, us by expertise and innovative approaches are fully convinced,”stresses Sebastian Garbe, Chief Executive Officer of the Sparkassen financial portal GmbH. with this cooperation we want to optimize our offer for the targeted customers via E-Mail newsletter.
Mailingwork succeeded to provide appropriate answers to the specific requirements of our decentralized organization structure: the savings banks can harness easy central content for local action and integrate their own topics. The new system is fast, comfortable to use and offers a lot of technical potential.” Jorg Arnold, Managing Director of mailingwork GmbH, adds another key selection criteria: our client system has universal interfaces, so that subscriber data can be transferred between the Sparkassen-CRM and mailingwork easily. This avoids duplicate data storage and also makes the maintenance easy because for newsletter subscriptions and co. automatic synchronisation takes place.” In brief of mailingwork GmbH the mailingwork GmbH is an experienced specialist for software and services in email marketing. With its eponymous Web-based newsletter software, the company is among the leading providers in the German-speaking world and stands for over 15 years market experience. Mailingwork is the professional modular shipping solution geared specifically to the needs of marketing experts and designed to carry out cross-media campaigns, for example through the channels of E-Mail, letter or postcard. Through the continuous implementation of new functions, offers mailingwork its customers an always up-to-date SaS solution and also allows individual customer-related extensions. Thanks to universal interfaces, you can easily connect the system on existing IT infrastructures.
Also mailingwork impresses with first-class service and support. Personal contact competent support and provide services such as templates or campaign management within short reaction times. mailingwork is certified by the Certified channel Alliance and worldwide at over 2,500 agencies and companies in operation, including well-known customers such as Nikon, North Sea, Grohe or Hawesko. Short portrait savings banks financial portal the Sparkassen financial portal GmbH is the Internet service provider the Sparkassen – Finanzgruppe with service and advice related to online presence and media sales. The portfolio is tailored to the needs of the savings banks consistently and includes both central and individual solutions for the digital contact points to the customers. These include the entry portals in the product and service world of the Sparkassen – Finanzgruppe (Sparkassen-Immobilien.de, Sparkasse.de, Gebrauchtwagen.de), the design and implementation of Web sites and online campaigns, solutions for online marketing, SEM and SEO, affiliate marketing, tracking and reporting, social media monitoring and management, WebTV and newsletter management and email marketing. The interdisciplinary team includes approximately 120 employees at the sites in Berlin and Dusseldorf.
