Consumers come to the taste – good stuff can make happy! The good stuff is made of hemp, flax, bamboo, wool, or cotton climate neutral production and fair trade organic materials. Many fashion labels put on these good substances and create fashionable pieces that are addictive in any case”, said Silvia Fischer, operator of biologisch.at, Austria’s largest marketing portal for sustainable companies and info portal oriented for the critical consumer. I visited one of the largest organic fashion fairs in Europe, namely the WearFair09 in Linz and was thrilled. A number of young fashion labels and shop operators presented really trendy fashion to the classically elegant little black”ranging from the cheeky Hoody dress. Other leaders such as BerlinRosen offer similar insights. From old make new trend in the fashion world-another begrussenswerter is the transformation of waste to cult with jewelry, bags, accessories & co.
But also the processing of old substances for beautiful designer pieces is a way to produce ecologically. And that old T-Shirts need not necessarily go off in the closet. “An action called Pimp my shirt” shows how you can pimp his old T-Shirt by means of various techniques such as screen printing, sewing, or dyeing. Get much information about the sources, trends, organic fashion criteria on biologisch.at. A BioTV post is dedicated to all the WearFair09 in Linz, in the organic directory, you will find many addresses of bio-fashion-shops and labels and enlighten a bio info on the criteria of organic fashion. Where can I get my customized organic linen jeans or where there’s this great cell phone finder from sheep’s wool – what is it? Curious? Then look BioTV!
