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LACK OF CAR Incredible COMMITMENT but happens! Many projects Web undergo in their development the apathy of his same proprietors, because its decision to count on an image Web has been impelled for very vague reasons and little based, which causes a lack of conviction in its collaboration, they do not wait for much and therefore they are not motivated to collaborate to construct a robust and effective site of content. UNDERESTIMATION OF the BENEFITS When a client makes the decision to count on a Web site or to redesign the one that already she has, this can be based under intentions very limited, that only go from seeking to have a timid institutional presence Web, until the ingenuous expectation to only wait for thousands of visits due to putting it in line. The ignorance of the great benefits usually is in many occasions the key cause of the apathy of the client, reflected in its lack of optimum collaboration for the development of its same project Web. Reasons Perhaps because to avoid this situation we think that only the client will be affected by the delay or mediocrity whereupon is ended up making the site, but are not thus, because the company developer also is affected directly by this anomalous form to take the project. We see some of the possible repercussions: We run the risk of diminishing the yield of the project, product of the delay that causes the lack of collaboration. We expose ourselves to they make responsible that us by the lack of fulfillment in the date of delivery (separating of its own responsibility)? We could end up developing to a Web site with a quality of production below our Tips standards to surpass the Good lack of collaboration, now we have a clear idea of the irrigations that we do not run if we did not obtain the collaboration wished on the part of the client, is obvious that we cannot occur the luxury to be obliging before that attitude, but we can either lose the diplomacy, respect and professionalism in our eagerness to secure its quick and effective collaboration.